About Us
Vision and Team
Danielle
Hayes
CEO / FARMER
Blockchain Visionary
Advocate for Regenerative
Agriculture
Advocate for Regenerative
Agriculture
Mission:
Decentralize the
future of food
Tobias
Hayes
COO / FARMER
Former Chef
Construstion Expert
Fintech strategist
Passionate about
system’s thinking and
empowering rural
communities through
blockchain
What We Believe
Local food should be affordable and traceable
Sustainable farmers should be financially rewarded and paid fairly
Supply chains should be short, fair, transparent and honest
Technology should serve people, not corporations
Mission Statement
Mission
Statement
It is our mission to return power to those who feed us—the farmers. We're building farming's new operating system that connects farmers directly to consumers, eliminating middlemen taking unfair profits. We want to create a decentralized and sustainable food system powered by technology guided by ethics, rewarding sustainable farming with real money. Backed by blockchain, built with AI, proven with pilot farms. This is more than technology—it's returning dignity to farming and transforming agriculture from the ground up.
The Reason behind CropChain
The Reason
behind
CropChain
We started CropChain because we could no longer watch a broken food system crush the very people who grow our food — the farmers — while everyday families are left struggling to afford essentials.
Big supermarket duopolies dominate the global food supply, inflating prices beyond reach and squeezing farmers until they’re barely surviving. These corporations’ control who gets fed and who gets paid — and it's neither the farmer nor the consumer.
Big supermarket duopolies dominate the global food supply, inflating prices beyond reach and squeezing farmers until they’re barely surviving. These corporations’ control who gets fed and who gets paid — and it's neither the farmer nor the consumer.
Farmers are the backbone of society. Without them, we don't eat. We don’t survive. But today, their labour is undervalued, their voices ignored, and their livelihoods threatened.
We are here to
change that
CropChain was built to level the playing field — to return power to the hands of farmers and dignity to the food supply chain. We’re using agtech, decentralization, and blockchain to create a fair, transparent, and sustainable food system. One where no one goes hungry because of profit-hungry corporations.
This is more than a platform. It’s a global reset. A movement for equity, honesty, and food sovereignty. Putting the money back in the pockets of those doing all the hard work, the farmers.
What is CropChain?
What is
CropChain?
A blockchain-powered agricultural trading and farm intelligence platform that empowers farmers, removes middlemen, and brings transparency to food supply chains.
It decentralizes access to funding, enables real-time market and crop tracking, and rewards sustainable farming through tokenized incentives.
Farmers can list produce, access DeFi loans, and track crops using IoT and satellite tools.
Buyers can pre-order or purchase directly, even if the crops aren’t in the ground yet, with verified data.
Bridges Web2 ease with Web3 trust — creating a global, farmer-first ecosystem where ethical, local, and sustainable food systems thrive.
Admins and partners help manage listings, logistics, and platform governance.
CropChain
contact@cropchain.io
